On December of 2011, the blog post Food Crisis in Sahel was posted onto the website Oxfam International,
discussing the possibility of an evolving food crisis in 2012. The convention
of this piece of text can be identified as a blog post residing from a website
which advertises the international organization OXFAM. This text can be
identified as a blog post residing from a website based on some of it's design
and literary elements such as sub-headings, hyperlinks, and use of language
directed towards a specific audience. Throughout the text, various stylistic
and literary features can be found as a means of developing a strong and
compelling textual analysis.
Throughout this piece of text, keeping the intended audience
of the writer in mind is essential in order to create a well-founded textual
analysis. This blog post is principally directed towards those of the Western world who maintain a balanced and wealthier lifestyle. This statement is supported by quotes found throughout the text used to appeal to individuals who aspire the same thoughts and values
shared in the post.
Literary elements of the text suggests that it's readers are
involved as the writer engages with the audience in sentences like, "By
investing now in earlier and more cost-effective actions, vulnerable
populations can be protected from the worst impacts of the coming crisis at a
much lower cost than if we waited." The "we" in this sentence
not only refers to the company as a whole, but also towards its supporters and
followers.
The purpose of this blog post is to inform, educate, and
discuss the public of the issue at hand and pursue further engagement with the
targeted audience. The writer uses statistics, expresses his/her thoughts in
first person, and compare and contrasts changing statistics over the years. In
addition, this blog post allows the public eye to acknowledge the writer's
words and aim towards the topic.
In summary of the content shown in this piece of text, it is
a blog post containing opinionated columns directed by the International
Organization OXFAM. This specific blog post is directed towards advertising the
topic of world hunger, allowing the public eye to acknowledge the current food
crisis in the Sahel region of West and Central Africa. Key ideas discussed in
the text are some of the reasons causing the shortages of food as well as
OXFAM's response to the problem at hand.
The basic concept that is presented throughout the blog post
is the determination of OXFAM to help support this crisis as well as allowing
supporters to acknowledge the issue at hand.
The tone and mood of this blog post can be justified by
identifying some of the contributing literary elements within the text. Firstly,
in reference to the audience and purpose, the grammatical structure of the blog
post is set in first person "we", suggesting that the writer is apart
of the group of individuals working for OXFAM, automatically creating a very
personal tone.
Throughout the text, the use of statistical evidence is used
to support the subject (i.e.: "5.4 million people in Niger, some 1.7 million
people in Mali, etc.). The relevance of the relationship between dates and
statistics is further discussed throughout the blog post, for example, "(...)
the pas food crises in 2005, 2008, and 2010, which effected more than 10
million people.".
The overall tone of the blog post in general is very direct
and aims to be informative and objective towards the topic. The use of headings
to separate the information in an organized fashion is effective as it allows
the audience to remain focused on what they are reading.
The use of literary devices in the blog post is effective in
delivering the intended message towards the writer's readers. Throughout the
text, the author intends to appeal to their audience by using various cases of
ethos, pathos and logos. Firstly, the use of ethics and logic is used in this
excerpt from the text, "According to national warning systems, cereal
production is down compared to the five year average, with Mauritania and Chad
showing deficits of over 50% compared to last year." By clearly stating
their research and statistics, this builds and implies a sense of trust between the author
and their audience. The audience will furthermore rely on the information they
were given by what seems like a reliable and outside source.
Pathos is used effectively throughout the text to convey
specific emotions towards the audience, drawing their attention further into
the text and it's meaning. By appealing to the audience's emotions, the author
is allowing them to interpret what they are experiencing in their own way. In
the text, under the sub-heading "What Oxfam is doing" , the author
writes about the sad situation at hand and how they are trying to help improve
it. They use words like "most vulnerable, poor, crisis" to appeal to
the emotion of sadness and empathy.
Throughout the blog post, the structure of the text, the author uses an effective combination of text and graphics, quotes, and valid subheadings aiming towards the focus and understanding of the reader. The writer's use of sociological and political
attitudes throughout the text is effective as it supports the author's
intentions in grasping their audience's attention, allowing them to possibly
contribute their own thoughts and values towards the topic.
When the reader first opens up the blog post page online, they are confronted with an image of individuals on animals traveling across what seems to be a desert. The woman that we first see in the image is staring at the camera in a serious manner and looks disturbed and disappointed. Not only does this image appeal to the audience's emotions but also is an effective strategy in beginning the article and identifying the topic discussed. Directly below the image and title of the post, a quote says, "The humanitarian response must tackle the underlying causes of crises like this to prevent them recurring.". This quote has the ability to draw the reader in and make a distinct connection between the title of the blog post and the quote. In addition to this, it is an effective us of "Cause and effect", presenting the problem to the readers as well as ways to solve the issue at hand.
When the reader first opens up the blog post page online, they are confronted with an image of individuals on animals traveling across what seems to be a desert. The woman that we first see in the image is staring at the camera in a serious manner and looks disturbed and disappointed. Not only does this image appeal to the audience's emotions but also is an effective strategy in beginning the article and identifying the topic discussed. Directly below the image and title of the post, a quote says, "The humanitarian response must tackle the underlying causes of crises like this to prevent them recurring.". This quote has the ability to draw the reader in and make a distinct connection between the title of the blog post and the quote. In addition to this, it is an effective us of "Cause and effect", presenting the problem to the readers as well as ways to solve the issue at hand.
In addition to the graphics displayed, the author uses
effective typography allowing the reader to distinguish several areas of the
text and focus on what they are reading. The use of large font letters for a
quote and bold headings compliments the writing and provides and organized and
clearly focused reading format for the reader.
In conclusion, the text Food
Crisis in Sahel can clearly be identified as a blog post that can be found
on a website due to its consistent design and literary features (i.e.
hyperlinks, subheadings, ...com, etc.) Throughout the text, the intended focus
audience and purpose is clearly shown as the author engages with their audience
(those of interest in the topic) by using the grammatical tense of first
person. The theme of the text remains persistent throughout the entire blog
post and allows the reader to grasp onto key concepts and basic ideas found in
the text. Additionally, maintaining a clear and
focused structure throughout the blog post benefits towards the readers'
understanding and reliability as the writer discusses the topic in more broader
terms. In summary, the blog post provides a strong and foundational textual analysis through the use of it's stylistic convention and effective utilization of literary devices.
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